The Negotiation Advisory Group is the leading negotiation consultancy in Europe. Founded in 2018, NAG has condensed findings from game theory and behavioral economics, psychology and data sciences as well as experiences from its own practice into an innovative “System of Negotiation” that enables optimal negotiation results. NAG has now carried out more than 2,900 negotiation projects with over 50 international experts and most recently negotiated an annual volume of more than 25 billion euros. Customers include international corporations and large medium-sized companies.

Situation: Succession situation / Growth
Acquisition: 2024
Location: Germany
Industry: Business Services
Status: Active